There’s a New Generation Obsessed With ‘Mom Jeans’
Let’s take a walk down memory lane.
They’ve been at the center of some pretty funny Saturday Night Live sketches and wisecracks in recent years, but no one’s joking now—mom jeans are making a comeback.
The high-waisted, light-wash denim pants are soaring in popularity right now. In fact, they’re one of the top 10 trendiest styles for spring 2017 and searches for the jeans have increased by more than 227% in the last year, according to Pinterest. It’s time to dig through your closet for your worn-in pair or buy a new pair to wear for weekend fun.
The style, which wasn’t referred to as “mom jeans” at the time, grew in popularity in the ’80s and ’90s and made cameos on popular television shows like Beverly Hills 90210,Friends, and more. Later in the ’90s and early 2000s, the cut went out as other styles like boot cut and skinny jeans became sought-after. Nowadays, brands like Levi’s sell the high-waist jeans in styles called the “Wedgie” fit for $88-$158, according to Refinery 29.
Tons of retailers now sell similar fashions, but you won’t find them done exactly the same way. The style now is to keep it simple. Pair your favorite pair of booty-shaping jeans with a T-shirt, button-down, or sweater, and sleek shoes like flats, booties, or unembellished sneakers. What can we say? When it comes to fashion, everything comes back in style again eventually.